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不会说英语 8次被拒签!昨天 这位中国大叔逆袭成市值160亿美金的上市公司老板(附专

2020-11-29 22:40:01
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视频会议软件开发商Zoom今日正式在美国纳斯达克上市,代码为ZM。Zoom发行价为36美元,高于发行区间33至35美元。Zoom此次募集资金7.51亿美元,以发行价计算,市值达到92.4亿美元。

Zoom开盘价为65美元,较发行价上涨80.5%,此后,Zoom股价有所回来,依然在60美元以上,当前市值超过160亿美元。同一天,美国社交媒体公司Pinterest在纽交所上市,开盘同样大涨,市值超过120亿美元。不过,Zoom的市值要胜过Pinterest一筹。

从不会说英文, 签证8次被拒的新移民 到市值160亿美元上市公司的老板, 草根白手兴家变亿万身家总裁 这不是电影情节, 而是发生在美国的真实华人故事。故事的主人公,叫袁征, 他是美国知名视频会议软件Zoom的创始人 周三,他在纳斯达克敲钟, 他创办的公司上市, 首日,公司市值达160亿美元 身家一夜超过33亿美金。

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It’s been an epic journey for Yuan, 49, from founding a small software start-up in Beijing to the stage of the Nasdaq and CEO of one of the country’s 10 most valuable cloud software companies. There are plenty of Chinese developers with senior engineering roles, but you don’t see them starting companies and leading them through IPOs. In fact, none of the 50 companies in the Bessemer Nasdaq Emerging Cloud Index have Chinese CEOs.

Yuan had to beat the odds just to get to Silicon Valley, as his visa application was denied eight times.

He finally made it in 1997, where he got a job building the early WebEx online meeting system. He barely spoke English at the time.

“For the first several years, I was just writing code and I was extremely busy,” Yuan said in an interview from New York on Thursday at the Nasdaq, where he was celebrating with about 80 employees, customers and investors. Yuan said he opted not to spend the time going through formal English training and, “I just learned it from my teammates.”

He rose to become the company’s head of engineering and held that position through Cisco’s $3.2 billion acquisition in 2007. He left the company four years after that.

Tea and a demo

In April 2011, Yuan called Scheinman to invite him for tea and a demo of his new idea.

Scheinman had also left Cisco that month and was well aware of Yuan’s background in video and collaboration. They’d struck up a friendship while working at Cisco, where Yuan established himself as a strong and reliable operator in addition to his engineering credentials. But for Scheinman to know for sure that he wasn’t backing a closeted lunatic, he made two reference calls on Yuan, including one on his drive to the meeting.

By the time he arrived at Coupa Cafe in Palo Alto, Scheinman says, he had a signed a $250,000 check, and just needed Yuan to tell him what name to put on it because there’s wasn’t yet a company.

As of the market close on Thursday, Scheinman’s investment has multiplied by over 700-fold to just under $176.5 million, though he’s locked up from selling for six months.

“I said, ‘I believe in you and I don’t care what’s in that presentation, because this is about you,’” Scheinman said, in an interview. “He said, ‘For both of our sakes, can I show you the presentation?’”

Yuan says that other investors had committed capital but Scheinman “was the first one to wire transfer the money to the bank.” Scheinman also introduced Yuan to his cousin, Jim Scheinman, founding partner of Maven Ventures.

Jim not only became an investor and adviser, but helped Yuan come up with four possible names for the company: Zippo, Hangtime, Poppy and Zoom. They ended up picking the last one.

For the first two years of Zoom’s history, the company was just a small team – mostly engineers from WebEx. The first version of the product was released in 2013, and there were still so few people outside the engineering group that Yuan took it upon himself to email any user who canceled a subscription.

Yuan said he would try and get them on a Zoom call to talk through their problems and see how he could fix them. Sometimes those users would stick around and even turn into evangelists, Yuan said.

Zoom started getting viral adoption through the combination of a free product that anyone could use from their smartphones and, on the other side of the market, a suite of tools to sync mobile video with traditional conferencing systems. Rather than using Google Hangouts or Skype on mobile, WebEx or GoToMeeting from a PC and Cisco or Polycom gear for big conference rooms, Zoom wanted to provide all of it, with monthly subscriptions that worked for businesses of any size.

ut $175 million, quadruple the amount Zoom had raised.

He made the move in March 2016 to join what he called the core group of 14 founding engineers at Zoom – all people he worked with at WebEx and Cisco.

“I knew that team and knew it was the best team in the world at building such a service,” Gal said in an interview on Thursday.

A commitment to people

Bay Area tech companies are full of fluffy catch phrases that define their mission and rally employees. Zoom appears to fit right in with a motto of “delivering happiness,” which also happens to be the title of a 2013 bookwritten by Zappos CEO Tony Hsieh.

But Yuan has convinced the people closest to him that he means it. Last year, Yuan was awarded the top big company CEO honor by jobs site Glassdoor, which said the executive has a 99% approval rating among employees. Among other perks, employees get reimbursed for any book they purchase for themselves or family members, including children’s books.

“We want to hire people who are self-learners,” Yuan said.

Yuan’s commitment to people shows up in other ways, too. His oldest son just finished his senior season playing high school basketball and as a junior broke the conference’s single season record for three pointers made, despite not picking up the game until after fifth grade.

“Out of a team of 15 kids, Eric was the most involved parent from day one,” said Gabe Fodor, who coached Yuan’s son on a Silicon Valley club team several years ago. “A lot of these CEOs and founders barely have time to hang out with their kids. This guy didn’t only go to the games, but he was at the practices.”

Yuan notes that he travels a lot less than many CEOs. He prefers to hold meetings with clients and recruits using Zoom, so that he can show off the product and get real-time feedback on what works and where users get tripped up.

But he also said he’s committed to his family.

“No matter how busy you are you’ve got to spend time with your family,” said Yuan, who has another son in high school and a younger daughter. “I do not want to miss any important moments.”

Yuan is involved with the NBA as well, but for a very different reason.

In 2016, Zoom signed a three-year deal with the Golden State Warriors, providing the budding dynasty with video technology to communicate with fans online, putting Zoom conferencing rooms in Oracle Arena and, perhaps most importantly, plastering Zoom’s brand across digital signs and on the scoreboard.

Janine Pelosi, Zoom’s chief marketing officer, said the campaign is part of the company’s “practical approach” to marketing.

“People don’t wake up in the morning thinking about brands,” Pelosi said. “Sports marketing is fantastic because you can get masses of people enjoying the event, you get TV coverage and you take advantage of the hospitality. We definitely leverage that for bringing in prospects and customers.”

Momentum is now clearly on Zoom’s side and, after the IPO, the company has hundreds of millions of dollars in the bank and a hefty market value it can use to invest in marketing, acquisitions and to tinker with artificial intelligence. Yuan said he’s excited about the prospect of developing smart features that provide meeting participants with automated summaries.

Yuan has also started considering what to do with his money, now that he’s joined the billionaire class. Yuan said that Microsoft co-founder Bill Gates, Facebook’s Mark Zuckerberg and Salesforce’s Marc Benioff are all role models for him in finding productive ways to use wealth for good. Yuan has already pledged to donate money to schools.

For now, he’s enjoying the moment. On Thursday night, the dozens of employees and partners who were in New York for the IPO went to dinner at Gabriel Kreuther, an upscale French restaurant in midtown Manhattan. Yuan woke up on Friday to fly back to California for a celebration with his team at the company’s headquarters in San Jose.

Then it’s back to business, a message he uttered to his employees before seeing the stock pop dramatically on Thursday.

“I told our team after we finalized the price, we’re done with that,” Yuan said. “The price is out of our control. Anything out of our control, let’s not think about that.”

市场对 Zoom 的追捧在路演阶段已有明显体现。上周二 Zoom 将 IP 发行价格区间由 28-32 美元上调至 33-35 美元,而最终敲定的发行价达到了 36 美元,足见投资者对这家独角兽的强烈需求。就连与 Zoom 毫无关联的一家中国公司 ZOOM Technologies 也因名字相似在 4 月 18 日当天股价一度暴涨 120%。

Zoom 如此受投资者青睐与其良好的财务状况有重要的关系。在一众巨额亏损、流血上市的独角兽中,已经实现盈利的 Zoom 无疑是清流一般的存在。Zoom 的招股书显示,去年该公司营收 3.305 亿美元,同比增长 118%,净利润为 760 万美元,已扭亏为盈。

Zoom 的创始人袁征(Eric S.Yuan)同样是硅谷一众大佬中的异类,光是他的华裔身份已足够特别,而他进入硅谷的经历也十分具有传奇色彩,他曾在 1994 到 1995 年两年内被美国领事馆拒签 8 次,直到 1997 年才拿到签证前往美国。

▲图片来自:Twitter

刚到美国时,袁征连英语都不会说,但凭借拼命三郎的精神进入刚成立不久的 WebEx 公司当起了码农,这是一家提供视频会议服务的公司,到了 2007 年被思科收购时,袁征已是 WebEx 的副总裁,随后被提拔为思科工程副总裁。

和大多数创业故事一样,已经身处硅谷华人工程师尖端的袁征并没有就此满足,2011 年他离开工作了 14 年的 WebEx,创办视频通讯公司 Zoom。

除了看到高质量视频会议的市场需求外,袁征对于视频通讯的执念还源于多年前的经历。早在大学时代,饱受与女友异地恋折磨的袁征便萌生了开发视频通话软件的想法,这也成了他创建 Zoom 的灵感之一。

资者为何看好 Zoom?

尽管视频会议市场不乏微软、Adobe、苹果等巨头玩家,但 Zoom 很快以使用简单又稳定的优秀体验和实惠的资费在激烈的竞争中脱颖而出,成为许多公司进行远程视频会议的工具,也被大量用于线上教育,Zoom 在投股书中透露他们的客户中有 1 万多家教育机构,其中包括 90% 的美国顶尖大学和清华、上海交大等中国知名学府。

公开数据显示,从 2012 到 2019 财年,Zoom 的收入已连续 7 年保持 3 位数增长,尽管近两年增速有所放缓,但从客户构成和商业模式来看,Zoom 仍有很大潜力。

虽然 Zoom 得到不少大公司青睐,财富 500 强中超过一半的公司至少付费试用过一次 Zoom,但付费超过 10 万美元的公司只有 4%,Zoom 认为这说明他们的产品对这些大公司有吸引力,其中存在巨大商机。

No.1 他不会说英语,签证被拒8次

No.2 因为爱情 他做了个软件

No.3 公司上市,坐拥160亿

不会说英语,签证被拒8次

袁征,是个有想法的人。

说起美国大公司的CEO们,你多半会想起苹果的库克、脸书的扎克伯格、亚马逊的贝索斯等人。

但有名≠好,老板好不好,还是员工说了算。

日前,全球最大招聘网站GlassDoor发布了2018年全美大公司最佳CEO榜单,这个榜单根据全美员工的打分、评价排定,库克、扎克伯格、贝索斯等人,通通被一个中国移民大叔打败了!

这个中国大叔,曾经8次被美国拒签、不会说英语,为了梦想付出了艰苦的努力,最后打拼出30亿美金身家,成为美国最佳老板!

他,就是Zoom Video首席执行官、中国移民袁征(Eric Yuan)。

不会说英语还要申请留美

结果8次申请全部失败

袁征是上世纪90年代初的大学生,学的是编程,是中国最早接触互联网的那一批人。

他曾经开玩笑,如果当时留在中国,或许自己能像马云、马化腾那样,成为中国互联网的

不过,袁征并没有留下来,或者说,那一代的中国大学生,都有走出去看看的欲望,毕竟当时中国和世界的差距实在太大了。

袁征也是如此,他也有一个梦想,看看全球最发达的国家,到底是怎么样的,外面的世界,到底有多精彩。

眼看着自己的同学也一个个出去了,他也申请了美国的签证,谁知短短两年,他先后申请了8次,全部失败!

原因很简单,他根本不会说英语!

终于,在第九次,他终于申请到了签证,来到美国,开始了自己的美国寻梦之旅。

一边端盘子一边投简历

终成思科高管

来到美国,袁征一边借住在亲戚的家里,一边给各大公司发简历,还要在亲戚家的餐厅里端盘子打工赚钱。

由于英语实在太差,刚开始的一年,袁征找工作处处碰壁,有好几家公司觉得他能力不错,但一面试,发现他英语很差,立刻就拒绝他了。

那时候,袁征唯一能做的,就是每天下班之后,拿着一个小破收音机反复练习英语,要不就去附近的社区图书馆,蹭免费电脑练习编程。

然而,即便如此,袁征始终对自己充满信心,后来他回忆:

“我刚来到美国时,我甚至不会说英语,但我知道我能写代码。”

就是这个信念,支撑着袁征度过了来美国的第一年,同时也是最艰难的一年。

随着他的英语水平慢慢提高,他也终于找到了合适的工作,进入当时的大公司思科。

在思科,袁征没日没夜地工作,思科当时8点半上班,他通常7点15分就会出现在公司,整个公司只有清洁工人比他还早。

袁征说:“我知道我必须努力工作。努力工作,这就是我超过其他竞争对手的唯一秘诀。”

来自外国,还是黄皮肤,还要面临大公司里各种人的竞争...袁征想要出人头地,唯一的出路只能努力工作。

那时候,办公室几乎就是他第二个家,他没日没夜地泡在办公室,有时候只是为了调整方案中的一点小细节,都能熬夜到一两点。

功夫不负有心人,袁征的努力被老板看在眼里,记在心里,他也从普通程序员,一步步晋升为思科系统(Cisco System)WebEx部门的工程副总裁。

在这个岗位上,袁征一待就是14年,创造了黄种人在这个层级上的就职记录。

在这14年里,袁征将该部门的工程师,从区区10名发展到了超过800名,并将收入从0发展到超过8亿美元。

创业8年,公司市值160亿美金

00:45

2011年,袁征从思科离职,创立Zoom,开始创业。

Zoom是一家专门提供视频会议服务的公司,这个想法起源于袁征的大学时代,当时他和女友异地恋,只能靠写信交流,当时他就想,如果能有一种视频通话设备就好了。

以当时的科技,视频通话设备根本没法实现,袁征就把这个想法深埋心底。

直到2011年,身为高管的袁征,发现总公司和各地分公司之间的沟通非常不顺畅,他想起了当年的设想,突然觉得:

如果能做出一种视频通话设备,专门为公司提供视频会议服务,那该多好!

曾经的设想,再加上在生活中的细致观察,让袁征发现了一条不一样的创业道路。说干就干,他很快就辞职创业。

然而,创业并不是一件容易的事情,哪怕是在美国打拼多年的袁征,也对一切感到力不从心。

没资源、没人脉、没技术,他只能继续自己最后的杀手锏——努力一点,再努力一点。

他曾说:

“如果我的竞争对手说,‘我每天工作八个小时’,那么我可以工作10个小时。如果你不需要睡觉,我也不需要睡觉。我的天生基因就有辛勤工作。”

刚开始,因为没有资金,袁征只能招来一群工程师先做好产品,没有销售团队、没有财务人员,什么都没有,有的只是一群想做出一点事情的人。

他们没日没夜地干着,终于做出了第一个测试版本,刚好斯坦福大学需要类似的设备,他们就前去竞标。

然而,他们的对手,是微软,准确来说,是微软旗下的一个专门做视频设备的公司。

针对斯坦福大学的需要,这家公司提出了42种方案,而Zoom只给出了3种。

然而,方案并不是越多越好,而是越合适越好,袁征的方案,是经过3个月在斯坦福大学的调研得出的,深入发掘了斯坦福大学的需要。

就这样,Zoom得到了自己的第一笔生意,金额高达六位数。此后五年半,袁征把公司越做越大。

如今,Zoom每年提供超过200亿分钟的视频会议,服务,客户包括美国财富500强公司的1/3和美国前200所大学的90%。

2017年,Zoom的最新估值超过10亿美元(约65亿),成为美国科技公司独角兽!

昨天,ZOOM开盘即暴涨 80%,最终收盘于每股 62 美元,较发行价上涨 72.22%,最新市值 160 亿美元,相比两年前融资时 10 亿美元的估值已翻了十多倍。

“想要员工成狼,先给他吃肉!”

公司发展壮大,袁征对员工也是非常关照,这次击败库克、扎克伯格成为最佳老板,就是因为他多年来对员工的悉心照顾。

美国《今日美国》报曾描述过这样一些细节:

袁征和员工的关系非常好,他虽然是老板,但从不强迫员工,相反,他会尽力让员工感到轻松愉快。

工作场所根据员工的喜好布置,摆放了各种电影的公仔,还备有各种娱乐设施、零食。

公司从不考勤,他也不过问高管的休假情况,因为他坚信只要自己安排好工作,每个人都能安排好工作和休息的内容。

对于辛苦工作的员工,无论是老员工还是新来乍到的实习生,他都一视同仁,只要表现好,他都绝不亏待。

有一次,他就为一个获得最佳实习生奖的实习生,购买了一次豪华的拉斯维加斯之游作为奖励。

想让员工变成狼,你先要给他吃肉!袁征的做法,再次证明了这一点。

从穷屌丝到身家30亿美金

他给有梦想的人留下3点启发

从被拒8次的穷屌丝,到现在160亿美金上市公司的“最佳CEO”,袁征一路走来,经历了不少风风雨雨。

他的成功经历,真的让人肃然起敬。回顾他过去20多年的经历,我们能得出3点启发。

1、有一项核心技能,很重要。

他经常说的一句话:“我知道自己能写代码。”

有这一样技能,袁征并没有被一时的挫折击倒,他明白,现在的穷困只是暂时的,日后他照样能东山再起。

2、挑老板、挑投资人、挑员工,要以挑老婆的心态去挑

袁征在接受《福布斯》采访时,被问起如何挑选自己的投资人,他透露了一个秘诀:

“如果一个投资人,会让我产生‘这个人不错,如果我们能结婚,我会和他结婚’的感觉,那他就是最适合我的投资人。”

3、如果没有后台和天赋,唯一能做的就是勤奋

作为一个移民,来到美国人生地不熟,虽然会编程,但想要出人头地,还是太难了。

袁征唯一能做的,就是更勤奋地做事。

在思科,他常常最早来公司,最晚离开,每天能工作14个小时;

创业之后,他更是进入了“5+2”模式,完全住在办公室,甚至为了一项调查报告连续加班21天。

这么勤奋,如果他还不成功,哪里还有天理可言?

如今,袁征已经成为美国炙手可热的创业神话,这次被评为“最佳CEO”,也只是锦上添花。

他的故事,是知识改变命运,也是勤奋改变命运,也再次证明了:

如果你不是出生于富贵人家,此生你在职场成就一番事业的唯一机会,就是勤奋。

—END—

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